Social media has changed lives forever. It is estimated that eight out of 10 people in the world have access to a social network as business mentor and activist investor Jason Hope states. Facebook, Instagram and numerous other social media sites have been around for a long time. However, they are constantly changing in order to keep up with the way that people are living today.
Jason Hope knows that social networking will continue to change. He expects the following things for the future.
Social Networking Boost Business Growth
Jason knows that a business is much more likely to be successful if it is on social media. A business with a large following on Instagram is much more likely to get new customers. In fact, business leader Jason Hope believes that an Instagram page is more likely to attract customers than a business website. The reason people like social media is because they are able to see the likes and comments that people make.
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In the past, people primarily used social media to interact with old friends and make new ones. However, social media is now a source of the internet and for Jason Hope, this matters. That is why the average person spends almost three hours a day on social media. People also look for information on social media.
Mobile Device Are Extremely Important
It is estimated that 91 percent of people use their phones to access social media. For him, that is why marketers are encouraged to make sure that their websites are mobile friendly. Jason Hope believes that a good mobile app with targeted ads will help businesses generate more website traffic.