Since 2021, Arlequim Technologies has offered cloud virtualization services to customers across Brazil. The company emerged from the entrepreneurial background of Haroldo Jacobovicz, who has spent more than three decades establishing technology-oriented businesses after training as a civil engineer.
Curiosity That Redirected a Career
An avid consumer of newspapers and magazines throughout his life, Haroldo Jacobovicz developed a habit of translating information into business concepts. Though his formal education at the Federal University of Paraná prepared him for civil construction work, the emerging possibilities of information technology during the 1980s proved more compelling than following his parents into traditional engineering practice.
His mother and father had both built careers in civil engineering—his father combining professional work with teaching at university level, his mother achieving recognition as an early female graduate in the field within Paraná. Despite this family precedent, their eldest son chose a different direction.
Testing Ideas Against Market Realities
Microsystem represented his first commercial experiment, launched before he completed his degree. The company attempted to bring computerized inventory and point-of-sale systems to pharmacies, supermarkets, and retail shops. Brazilian small business owners were not yet convinced they needed such technology, and the venture closed within twenty-four months.
Employment at Esso provided recovery and growth. Starting as a reserve salesman, he eventually reached a position overseeing commercial tactics and new ventures at the company’s Rio de Janeiro headquarters. Fuel price controls under the Cruzado Plan created difficult working conditions, and he departed for the Itaipu Hydroelectric Plant to be closer to family in Paraná.
At Itaipu, advisory work exposed him to public sector technology challenges. Government bodies wanted modern computing capabilities but faced procedural hurdles when attempting to acquire equipment as permanent assets.
Companies Built on Observed Needs
Minauro addressed these public sector difficulties through a rental structure offering regular hardware replacement and maintenance within extended contract terms. Success with government clients led to expansion through acquisition of software firms specializing in municipal administration systems. The e-Governe Group resulted from combining these capabilities.
Telecommunications followed with Horizons Telecom, a business-focused operator that ran for approximately eleven years.
The Arlequim Proposition
Arlequim Technologies takes a different approach than these predecessors. Rather than supplying physical equipment or installed applications, the company provides virtualization services enhancing what existing machines can accomplish through cloud-based processing.
Corporate clients use this flexibility to manage hardware investment schedules. Public sector organizations find value given their acquisition limitations. Consumer users, particularly gamers, gain access to demanding software their equipment could not run independently. This gaming application delivers gamification benefits by removing hardware barriers to entertainment participation.